About me.
Award winning Broadcast Journalist and Producer based in London.
My latest achievement is producing "The Hidden 20%", a video podcast which amplifies neurodivergent voices. I spearheaded every aspect of production, achieving 50K downloads, 500K YouTube views, and 11 million social media views within just three months. I secured high-profile guests like Kit Harington, Matt Willis, Heston Blumenthal & Lottie Moss. The podcast earned global recognition, including being named The Guardian’s “best podcast of the week” and receiving features in The Times and People Magazine. "The Hidden 20%" has been nominated for Best New Podcast and Best Interview Podcast at the British Podcast Awards 2024. I have also received a Rising Star Award nomination for my work on this project.
My Broadcast Journalism career began at City University, where I earned a distinction in podcasting, crime and documentaries. While studying, I gained hands-on experience as a newsreader for Riverside Radio and was awarded the BJTC Award for 'Best TV Documentary' for my film, "Prescribing Cannabis: Children In Crisis."
Following my studies, I moved into talent management and production coordination, collaborating with high-profile clients and cultivating a robust network of contacts. I then honed my production skills at BBC Radio 2 (Claudia Winkleman’s Show), mastering audience engagement and content production for millions of listeners.
“Bella has been the driving tireless force behind The Hidden 20%’s success and truly deserves all the recognition she gets. Her attention to detail, standards, persistence, and commitment has ensured The Hidden 20% has attracted an amazingly diverse array of guests and produced highly relatable and engaging content.”
“Bella has consistently exceeded expectations. Her keen ear for detail, unwavering professionalism, and clear communication have made working with her an absolute pleasure. She is among the most hardworking and talented individuals I have worked with”